March 2024 - MKE DMC Launch Event: Adopting GenAI with Purpose

As digital marketers, we recognize that GenAI is a fundamental paradigm shift.

So, we’re meticulously sifting through the dynamics of GenAI in digital marketing, spotlighting the best strategies/tactics we're seeing in digital advertising, SEO, and social media... and the ones that are just plain bad.

Join us and 50+ local digital marketers at Milwaukee’s must-attend digital marketing event an evening focused on IRL connections, community, and a discussion about rolling out GenAI within your org with purpose. It’s easy to let FOMO drive us into chaotic or purposeless use of GenAI; our feeds are full of posts that make us feel like we’re missing out on something. The truth is, if you’re feeling this, you are NOT behind. FOMO No More.

We’ll talk through:

• The tactical-at-best state of GenAI in digital marketing, and why you’re not behind
• Digitizing your “data” as the most important piece to create real marketing leverage (and efficiencies) through GenAI
• A framework we’re calling “The GenAI Maturity Model” that helps us to set and measure cross-functional adoption
• Examples, digital marketing use cases, and more

Why attend?

• Insightful session on GenAI’s role in marketing
• Network with Milwaukee’s top digital marketers
• Be part of Milwaukee’s exciting IRL digital marketing community
• It's free!