Team Shouldn't Be a Four Letter Word and ABM Marketing

Here are the details for our event this October!
ABM Marketing with Ben Pipkin
Ben Pipkin will be going through his process on ABM marketing and how this channel affects search marketing.
Ben is an account based marketing evangelist with over 20 years of experience in digital marketing. An early adopter of personalized data-driven marketing, Benjamin has worked with Brady Corp, Briggs & Stratton, Miller, The Better Kids Institute and Kinex Medical, among others.
Team Shouldn't Be a Four Letter Word with Barbara Roering
Keeping teams motivated, connected, and collaborative is a challenge whether working at an agency, in-house team or as an entrepreneur bringing contributors together. Learn how to establish a coaching approach to bring accountability and forward progress at all experience levels, strategies for making inter-agency meetings work for you and how to build relationships to retain staff. Please expect an interactive session where audience members can share their best practices and have the opportunity to crowd-source solutions for their team challenges.
Barbara Roering has an 18-year agency career which spans experiential, digital and social. She recently joined Agency H5 in Chicago to lead their Digital Practices and prior to worked at Epsilon - Catapult establishing their social media capability. Additional stops on her career journey includes The Marketing Store and over six years at Milwaukee-based GMR Marketing. When not working Barbara serves on the Boards of Women in Digital and Second Sense, a non-profit dedicated to supporting Chicago's vision-impaired community as well as volunteers for TechGirlz.
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